I’ve seen posts about follow and no~follow tags for a while now, to be honest I’ve taken little to no notice of the whole Google algorithm malarkey.
That was until the other week when I was contacted by someone asking if I could change an outbound link to no~follow.
It was then I thought I might want to take it tad more seriously, opps!
After some reading up on the whole thing it’s all pretty easy to get your head round.
rel="nofollow" tags should be added to any links for sponsored blog posts or any posts for which you receive any kind of payment.
So if you get anything in exchange for a link make it rel="nofollow".
To make a link rel="nofollow" you just need to add a rel="nofollow" attribute to the <a> tag
It’s good blogger etiquette and just plain ol’ nice to link to sites you genuinely recommend or those which are relevant to the blog post, so long as they are not being paid for, you don’t need to worry about rel="nofollow" tags.
The whole point of this is page rank, if Google sees you passing page rank from a paid for link it can deem it as spam, giving you a black mark, too many of these and you lose your ranking.
Simple 2 Step Process’s to Make Links Nofollow
If you’re a Windows Live Writer user like me you can do the following
If you use Blogger to create your blog posts you can do the following.
There are oodles of plug ins for Wordpress if you use that platform for blogging.
If you give two hoots about your page ranking, be sure to check your links!